Insights & Strategies
Real marketing strategies.
For real SEA brands.
No fluff. Just proven tactics, case studies, and growth frameworks from the team that took brands from RM 0 to RM 320k in 3 months.
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⭐ Case Study
How We Took a Hair Care Brand from RM 0 to RM 320,000 in Just 3 Months
A complete breakdown of the strategy we used for Core Minerals — from brand positioning and creative strategy, to Meta Ads, warehousing, logistics and after-sales retention. Every step, every number, no secrets held back.
Chaos Studio Team
·
8 min read
June 2025
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10×
ROAS
Meta Ads
How to Achieve 10× ROAS on Meta Ads for Malaysian E-Commerce Brands
The exact campaign structure, audience targeting, and creative testing framework we used to hit 10× ROAS for ADA Biotech in under 2 months.
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Shopee
Shopee
Why Most Shopee Sellers Can't Scale Past RM 10k/Month (And How to Fix It)
The 3 hidden bottlenecks killing your Shopee growth — and the ad + content strategy that unlocks consistent monthly scale.
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SEA 🌏
SEA Expansion
How to Expand Your Malaysian Brand to Singapore — Without the Headache
A step-by-step playbook for Malaysian brands entering Singapore: platform setup, localisation, logistics, and the ads that actually convert SG buyers.
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Meta vs
TikTok
Meta Ads
Meta Ads vs TikTok Ads — Which Converts Better in Southeast Asia in 2025?
We ran both. Here's the data on CPM, CTR, ROAS and conversion rates across 6 SEA markets — and when to use which platform for your brand.
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📦 Logistics
Logistics
How We Systemised Warehousing & Delivery for a HealthTech Brand — and Exported to Hong Kong
The barcode system, fulfilment workflow, and international shipping setup we built for ReMo — from zero logistics to cross-border exports in 90 days.
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